“Maximize your event attendance and participation with guest messaging. Use messages to communicate key parts of the event, such as the start of an appeal moment or silent auction closing.”
Guest messaging allows you to communicate directly with your guests via email or text through the Givergy system. Sending messages pre or post-event is a great way to get your guests excited and engaged with your campaign / event.
We believe it’s important to target your guests with the right message. When setting up a new message in your CMS (Campaign Management System), you have the option to choose the group of guests you would like to send a message to, such as guests without a winning bid, guests who have pledged, guests who did not win an auction item, and more.
“Your account management was brilliant, so as ever a pleasure to work with the whole Givergy team! Look forward to working with you on our next event!”
Event Manager, Macmillian Cancer Support
You can find out more about event guest messages here.
If you are using our pre-authorization service we can charge all the cards once the Silent Auction closes, once payment has been processed they will receive a Payment Thank You message.
Alternatively, a payment link can be sent once the silent auction closes. This sends an email and text message with a link for your donor to make payment. With our Premium service these messages can be updated with your wording.
Sending messages pre- or post-event is a great way to interact with your donors; however, you don’t want to over communicate. Outside of the event date, we recommend sending no more than one message per day.
Be strategic about when you send your pre-event messages – in general, messages should be sent between the hours of 9am and 9pm.
When it comes to event messaging, less is more. Use messages to communicate key parts of the event, such as the appeal moment or silent auction closing, but do not continuously message throughout the event. If your guests receive too many messages, they will opt-out, and this will create confusion when payment links are sent at the end of the event. As a rule of thumb, aim for no more than 3 custom messages per event.
Givergy has the option to message guests who did not win an auction item or make a pledge and ask them to donate. This is a great opportunity to ask for a donation from someone who has already expressed interest in supporting the organization. You can find out more here.
You can find out more about sending payment links & reminder links here.
Givergy does not currently support images in our notifications, these must be plain text.
Emails do not have a limit but SMS messaging is limited to 180 characters.