{"id":78333,"date":"2025-08-26T14:35:11","date_gmt":"2025-08-26T14:35:11","guid":{"rendered":"https:\/\/www.givergy.com\/?post_type=case-studies&#038;p=78333"},"modified":"2025-10-15T11:28:20","modified_gmt":"2025-10-15T11:28:20","slug":"alberta-childrens-hospital-foundation-candy-cane-gala-2022-ca","status":"publish","type":"case-studies","link":"https:\/\/www.givergy.com\/hk\/case-studies\/alberta-childrens-hospital-foundation-candy-cane-gala-2022-ca\/","title":{"rendered":"Alberta Children\u2019s Hospital Foundation \u2013 Candy Cane Gala 2022 (CA)"},"content":{"rendered":"<h2>Who<\/h2>\n<p>The Alberta Children\u2019s Hospital Foundation has been caring for children and their families for an amazing 100 years. As a key support in the Alberta area, the organization raises money to help fund critical care programs, develop life-saving technology, and facilitate research for severely ill and injured children.<\/p>\n<p>The charity has made a commitment to fund more than $300 million dollars in current initiatives which means lots of fundraising income is needed to bring these to reality. Givergy has been supporting this incredible foundation since 2016 through a series of fundraising events and campaigns.<\/p>\n<p>This is something that we are incredibly proud of, and we cannot wait to see what more this non-profit manages to achieve over the coming years.<\/p>\n<hr \/>\n<h2>What<\/h2>\n<p>Bringing together the love that people have for festive celebrations and the passion for the Alberta Children\u2019s Hospital Foundation, the Candy Cane Gala is a firm fixture within this organisation\u2019s fundraising calendar,hosting its 16th event in 2022. The family-friendly extravaganza is an annual success and continues to increase in popularity. Due to this, the event is responsible for raising essential funds for some of the highest priority initiatives.<\/p>\n<p>As an <a href=\"https:\/\/www.givergy.com\/ca\/fundraising\/unlimited-fundraising-package\/\" target=\"_blank\" rel=\"noopener\">Unlimited<\/a> client, the foundation was able to bring together multiple Givergy services for this fundraising event which included a <strong><a href=\"https:\/\/www.givergy.com\/ca\/fundraising\/silent-auctions\/\" target=\"_blank\" rel=\"noopener\">Silent Auction<\/a><\/strong>, <strong>Buy Now<\/strong> and <strong>Losing Bids<\/strong> into <strong><a href=\"https:\/\/www.givergy.com\/ca\/fundraising\/pledging\/\" target=\"_blank\" rel=\"noopener\">Pledges<\/a><\/strong>. To build as much interest as possible around the auction items, the foundation opted to have the auction open two weeks prior to event day, with a variety of items being \u2018released\u2019 throughout the period to keep bidders engaged and coming back for more.<\/p>\n<p>This use of the auction feature highlights just how much buzz and excitement can be achieved around an event if you get creative!<\/p>\n<hr \/>\n<h2>Result<\/h2>\n<p>This year\u2019s Candy Cane Gala was a brilliant success, with $164,850 being raised thanks to the imaginative use of auctions and the client relationships that the event has founded over the years.<\/p>\n<p>&nbsp;<\/p>\n<blockquote><p><strong>Top Tip:<\/strong> <em>We asked Catherine Feenstra, Manager for Community Initiatives &amp; Events, what her top tips were for pulling off outstanding fundraising events year after year. They were the following:<\/em><\/p>\n<ul>\n<li>Concentrate on the \u201cwhy\u201d of your event \u2013 why you\u2019re holding it, why it\u2019s important to your organization, why it\u2019s important to your supporters\/guests, why will people come, and why will they come back again next time!<\/li>\n<li>Plan all the elements of your event with the \u201cwhy\u201d in mind \u2013 timing, choice of venue, number of guests to invite, any program\/messaging, the fundraising elements, and your logistics \u2013 and you\u2019re more likely to find success in a variety of ways.<\/li>\n<li>Our supporters were eager to return to this much-loved event in support of the hospital and to support us financially, even in a difficult economic climate. Having a wide variety of event elements and auction items that appealed to a wide audience was a winning formula!<\/li>\n<\/ul>\n<p>&nbsp;<\/p><\/blockquote>\n","protected":false},"author":9,"featured_media":76765,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-78333","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alberta Children\u2019s Hospital Gala | Givergy<\/title>\n<meta name=\"description\" content=\"Discover how Alberta Children\u2019s Hospital Foundation\u2019s Candy Cane Gala 2022 raised funds through Givergy\u2019s innovative fundraising platform.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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