{"id":78303,"date":"2025-08-26T14:27:33","date_gmt":"2025-08-26T14:27:33","guid":{"rendered":"https:\/\/www.givergy.com\/?post_type=case-studies&#038;p=78303"},"modified":"2025-10-15T10:31:20","modified_gmt":"2025-10-15T10:31:20","slug":"ssafa-the-scottish-ex-forces-in-business-awards-2023-uk","status":"publish","type":"case-studies","link":"https:\/\/www.givergy.com\/hk\/case-studies\/ssafa-the-scottish-ex-forces-in-business-awards-2023-uk\/","title":{"rendered":"SSAFA \u2013 The Scottish Ex-Forces in Business Awards 2023 \u2013 UK"},"content":{"rendered":"<h2>Who<\/h2>\n<p>SSAFA, the Armed Forces charity is a trusted source of support for serving personnel, veterans and their families in their time of need. In 2022 their trained teams of volunteers and employees helped more than 59,000 people, including veterans, serving personnel (regulars and reserves) and their families.<\/p>\n<p>Since 1885 SSAFA has provided welfare and wellbeing assistance that is tailored to our Armed Forces community. SSAFA know about the unique demands of service life, whether in the UK or overseas, and continue to meet the demand for support to enable the entire Armed Forces family to thrive.<\/p>\n<hr \/>\n<h2>About the event<\/h2>\n<p>SSAFA has been the official charity partner of the Ex-Forces in Business Awards since 2019, the world\u2019s largest celebration of ex-military in second careers \u2013 recognising the value veterans add to businesses as well as the employers that support the transition of servicemen and women. The Ex- Forces in Business Awards directly support SSAFA through various event proceedings including generous donations and silent auctions. The event has raised more than \u00a3210,000 for SSAFA.<\/p>\n<p>Due to the corporate setting of these awards, a\u00a0<a href=\"https:\/\/www.givergy.com\/uk\/fundraising\/silent-auctions\/\">Silent Auction<\/a> was\u00a0chosen for this live event. It worked well as it meant more people could participate without the live-event proceedings being affected. It also allows an element of storytelling to be used, which is essential for this worthy cause.<\/p>\n<p>The award ceremony had a live host and multiple speakers, allowing many references\u00a0to the\u00a0<a href=\"https:\/\/www.givergy.com\/uk\/fundraising\/silent-auctions\/\">Silent Auction<\/a> items. Givergy provided tablets so that everyone in the room could donate easily.<br \/>\nGeorgia Kay, Senior Special Events Officer, commented that the tablets worked well as a donation tool as people love interacting with something tactile. It also makes people more likely to participate if the tool is right before them.<\/p>\n<hr \/>\n<h2>The best Givergy features<\/h2>\n<p>SSAFA felt that\u00a0the\u00a0<a href=\"https:\/\/www.givergy.com\/uk\/fundraising\/pledging\/\">Pledge<\/a> page\u00a0worked well as it was simple to update, easy for donors to use, and allowed a great amount of storytelling. This feature also allows people to find the links to the main charity site more easily should they wish to support in other ways.<\/p>\n<p>Access to back-end data also worked well for this charity as it has provided lots of post-event learning that can be taken forward and used for future events.<\/p>\n<hr \/>\n<h2>How did you find Givergy\u2019s support?<\/h2>\n<p>The charity was thrilled with the support from Givergy, which is what we like to hear!<\/p>\n<p>They felt the team was welcoming and the system was easy to use. Thanks to our client success manager and support team, a resolution to any queries was quickly received, and this strong level of support continued to the team that was assisting on the evening of the event.<\/p>\n<hr \/>\n<h2>Result<\/h2>\n<p>A total of \u00a314,655 was raised which the charity were very happy with! This came bang on target and means that they now have the data needed to elevate future fundraising efforts.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"author":9,"featured_media":76890,"menu_order":0,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-78303","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SSAFA \u2013 The Scottish Ex-Forces in Business Awards 2023 \u2013 UK - Givergy<\/title>\n<meta name=\"description\" content=\"Discover how SSAFA\u2019s Scottish Ex-Forces in Business Awards 2023 successfully engaged audiences and boosted participation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.givergy.com\/hk\/case-studies\/ssafa-the-scottish-ex-forces-in-business-awards-2023-uk\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SSAFA \u2013 The Scottish Ex-Forces in Business Awards 2023 \u2013 UK - 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